How will Google solve its AI conundrum? | Financial Times
Microsoft throws down direct challenge to search giant with multibillion-dollar investment in OpenAI
✒ While Google is well positioned to be one of the big winners in the AI arms race, it has to face the impacts of AI on its business — how it is going to challenge its traditional revenue streams (more direct answers by AI rather than suggested links results in fewer searches); increase its costs (to use natural language process to read all webpages) in order to generate more direct answers; and other issues such as ethics and branding.