Meta to sell Giphy after UK regulator blocks $315mn deal | Financial Times
CMA’s final decision brings an end to two-year antitrust battle over gif platform
✒ The Competition and Markets Authority’s final decision means that Meta has to sell Giphy off in its entirety to an approved buy.
But finding a buyer could prove difficulty for Meta as Giphy said in the filing that few companies other than Meta were likely to be interested in buying it, not to mention that there had been an overall decline in gif use since the deal.